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Whats with all the New Wave songs in commercials?

New Wave/Punk music, culture, genres, memories. '80s revivalism and other relevant topics.

Whats with all the New Wave songs in commercials?

Postby raserx » Wed Feb 07, 2007 1:24 am

In one night, I heard the the "Melt with you" GMC commercial from the other post.
As well as : The The's "This is the day" (M & M's), Buzzcocks "Everybody's happy nowadays" (AARP...how sad)
oh yeah ..Joan Jett for Orange county choppers
& was that really "Sa plan por moi" in the burger commercial???WTF!!


Anyone hear others?

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Postby BigBri » Wed Feb 07, 2007 1:44 am

That is a cover of "Ça Plane Pour Moi", but I didn't catch that it was for a burger commercial.

One recent thread here:
http://www.nwoutpost.com/forum/topic.asp?TOPIC_ID=17474

One not as recent thread here:
http://www.nwoutpost.com/forum/topic.asp?TOPIC_ID=17145

You'll have to ask the marketers, but it appears we're being targeted!

So, do we New Wave fans truly have the spending capital and power they so crave? I thought we blew it all on out-of-print vinyl and CDs on E-Bay.
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Postby zill » Wed Feb 07, 2007 6:08 am

Yeah, there's a Fidelity Investments advert with "Der Kommisar" playing in the background. I don't understand the use of this piece of music - there is no connection whatsoever of the ad itself to the music or the lyrics of the song. How does this happen? What creative process do advertising people use that would possibly link the sale of long term investment planning to Der Kommisar???
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Postby rotator » Wed Feb 07, 2007 6:52 am

The current youth culture is bankrupt, that's why.

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Postby shovelbum » Tue Apr 03, 2007 5:02 am

[quote][i]Originally posted by zill[/i]
<br>Yeah, there's a Fidelity Investments advert with "Der Kommisar" playing in the background. I don't understand the use of this piece of music - there is no connection whatsoever of the ad itself to the music or the lyrics of the song. How does this happen? What creative process do advertising people use that would possibly link the sale of long term investment planning to Der Kommisar???
[/quote]

I've seen this ad and you're right- it doesn't jibe. So disturbing. Makes you wonder if we're not doing enough to support our bands and they are having to resort to these unsavory money making sources.

Maybe we should start a fund like BandAid! lol

My name is Inigo Montoya. You killed my father, prepare to die.
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Postby shovelbum » Tue Apr 03, 2007 5:05 am

[quote][i]Originally posted by elektrikblu[/i]
<br>You are a demographic with money now.

elektrikblu
"Don't look at the carpet. I drew something awful on it!"
[/quote]

I have money? Cool. (Now, where'd I put it!)

My name is Inigo Montoya. You killed my father, prepare to die.
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Postby shovelbum » Tue Apr 03, 2007 12:32 pm

Okay, I did a little research and found a great site for everyone here to check out: http://www.songtitle.info/

It has songs for commercials listed through 2002. I think most of them are posted by "volunteers", but it's pretty comprehensive.

I was surprised that CitiBank had one from Camper Van Beethoven for "Guardian Angels". I think it would have been more fun if they'd used my personal favorite: "Take the Skinheads Bowling". Hee hee.


My name is Inigo Montoya. You killed my father, prepare to die.
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Postby MaCHMaN5 » Tue Apr 03, 2007 4:17 pm

Over here in Australia we had "Counting the Beat" - The Swingers for Kmart
"Just Can't Get Enough" - Depeche Mode for Telstra (Phone Company)

and if TragigMagic is out there he can post a couple more I'm sure! [:D]
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Postby shovelbum » Sat Apr 07, 2007 8:12 am

You know what really bugs me? The new Old Navy commercial tune is an obvious knock-off of "My Cherona". You shouldn't mess with what is already perfection, especially when it's an icon! Also, I don't think Old Navy would even bother using it if they used the original lyrics. Especially with the chicks they have strutting around on the commercial. Has anybody else seen this commercial?

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Postby Retro_NRG » Sun Apr 08, 2007 2:52 am

(((YIKES))): Now Corporate-Military-Industrial-Behemoth

<IMG SRC="http://www.gelending.com/images/monogram.gif">

has jumped on the <a href="http://www.gelending.com/Clg/AboutUs/advertisements.html" target="blank">NW themed bandwagon..</a> (3rd Item Down On List)

annnd...

Check out this shameless bastardization of Berlins's 'Take My Breath Away'

<embed src="http://www.youtube.com/v/ggWiK8iotJU" type="application/x-shockwave-flash" wmode="transparent" width="425" height="350"></embed></object>

'Scuze me whilst I go puke...[xx(]

<MARQUEE><h5>Moving @The Speed of Life</h5></MARQUEE>
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Postby glokstadt » Sun Apr 08, 2007 1:35 pm

Wish I could get back those 4 mins. I just wasted on GE locomotives. Too bad there not making green-fuel burning alternatives, or overhead (electric) ones...


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Postby club80 » Sun Apr 08, 2007 9:41 pm

Never a big fan of "Take My Breath Away". I would be more concerened if "Sex" was used for Cialis!
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Postby glokstadt » Sun Apr 15, 2007 5:14 am

I Wendy's hamburger ad for the new 4-alarm chicken burger, while The Violent Femmes' "Blister In The Sun" plays... I'm thinking "I stain my sheets..." [}:)][:D]



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Postby cookie » Mon Apr 16, 2007 10:00 am

I just saw a VW commercial with a cover version of Safety Dance being used while the Jetta darts in and out of traffic.
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Postby Otters Walk Among Us » Mon Apr 16, 2007 12:15 pm

I saw a commercial during '24' tonight (I think for Volvo) that was using Let's Go by the Feelies.
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